Episode Description:

In this episode we talk to the founder of Objection.co.

Objection.co is a service that helps organizations identify and dispute fake reviews. Curtis and I discuss the importance of reviews, the importance of trustworthy reviews and how extremely difficult it can be to have a slanderous or fake review removed from popular review websites. Fake reviews can have an enormous impact on your business, and Curtis explains how he helped a physician facing a 7-figure impact to their business because of a SINGLE FAKE REVIEW!

Connect with Curtis Boyd:

Website: https://objection.co

LinkedIn: https://www.linkedin.com/in/%F0%9F%A4%96-curtis-boyd-5908557b/

Action you can take right now:

The goal of this podcast is to provide marketing and service insights, but also to provide actionable items that can occur right away without much thought. This episode explores accountability  – here are a few things you can do right now to take action!

  1. Google your business name – identify any reviews anywhere and respond to them immediately!
  2. Create a google alert for your business, this way you will receive an email anytime Google finds your business name mentioned in their search results.

After-Show Thoughts:

Wow – just a week after recording this episode, Amazon gave the boot to two giant tech sellers on their platform for their scheme in buying fake product reviews. We discuss this in this episode and quite frankly I was shocked to see Amazon take action when they had so much at stake financially for these two product sellers. On the other hand, it’s a demonstration of protecting the IP and value of their review system and working to continue customer trust. There are no shortcuts for gaining reviews or removing BAD reviews, and complicated processes to removing fake reviews or false reviews. Even if something works today, the penalty tomorrow if it’s not a wholesome process can be detrimental to your business and your ability to sell on many large e-commerce platforms.

Transcript from Episode 13 of the Marketing and Service with Justin Varuzzo podcast:

Hey, Justin Varuzzoo here from marketing and service.com podcast. On today’s episode, we’re going to talk about handling a fake review.

Now, if you’ve been following along with this podcast, you probably heard my very first episode was on how to handle a bad review. And in that episode, I briefly touched on fake reviews, but quite honestly, I offered nothing in terms of a solution. Uh , but we did stress the importance of reputation management, because it’s a key to really building those trustworthy relationships with your customers or your clients.

So, because I don’t really know much about how to fix a fake review, I’m bringing in a very special guest today. Curtis Boyd is all the way across the country in Los Angeles, California, but he is an AI tech entrepreneur who specializes in detecting fake reviews who got a start in nursing. Curtis has an absolutely incredible story, which I will let him tell, but before we jump into it, please, please, please take a moment, follow or subscribe to marketing and service.com podcasts . And if you want to do me a huge personal favor, please take a moment to leave a review. It means the world to me, and it really helps others to discover the podcast.

So without further ado, I would like to introduce Curtis, Hey, how you doing? Great. How are you today? Good, good. Thanks for having me on. Absolutely. Now you have a company called objection, co that’s, right? Yeah . But you have a really cool story about how this company started.

Curtis: 

Yeah. Yeah. Well, I think it’s pretty cool. It starts about eight and a half, nine years ago. Um, you know, when I was a student nurse, you know, a nursing assistant in a hospital, you know, I, I was at the bottom of the food chain, you know, I took care of patients. I fed them, my bade them, you know, I , I cleaned them up when they made big messes and I really enjoyed my job. It’s not an easy job.

My wife’s a nurse and I know she went through all the , uh, all those steps and it was, it was not an easy, easy career.

Curtis:  

Yeah. It’s , it’s hard. It’s very rewarding. Um, one day a doctor came on the floor and , uh, he was in a really bad mood and he started complaining about his , uh , uh, about a bad review. He just got for his private practice and I was, I wasn’t in a bad mood, but I went with it. So I started complaining about my student loans. And , uh, he, he was like, well, you know, Curtis, if you , uh, if you can figure out how to remove this bad fake review, I will pay off your student loans. And I was like, I kind of like rolled my eyes at him . I was like, but doctor, like I owe $32,000. He rolled his eyes right back at me. And he said, well, I probably lost 150 K just this week because of this fake review. Yeah. I had no idea. Doctors made that kind of money. He told me he had at least 10 consultations canceled just this week and that he charges anywhere from 10 to $15,000 for a surgery.

Wow. And I was like, wow. Okay, well , uh, yeah , uh , I’m, I’m not like a super tech guy, but you know, I played lots of video games when I’m younger, I can do this. Right. And so I took him up on his challenge. I went home, I told my mom, my mom also worked at the hospital and she’s like, yeah, I know this doctor. He’s a pretty standup guy. And so I , uh, I, you know, I , I was a nursing student. I didn’t know anything about contracts, about proposals, estimates, paperwork. That meant that none of it, I , I had none of it. Um, I had like the right to charge anyone technically. Uh , but I called the next day and I talked to the , uh, called the private practice and I talked to the receptionist and I was like, Hey, like I spoke to the doctor yesterday in the hospital and he told me he would do this. If I, you know, took off this bad review. And she’s like, oh yeah, you know, he’s hired attorneys, consultants. Like nobody’s been able to help him . I’m sure he was serious. I was like, okay, game on the next 24, 48, 72 hours. I do everything that I could to get this review off. I’m writing letters, I’m writing emails, I’m calling people. So wait, just , just

Justin: 

To be perfectly clear, you can’t just pick up the phone and call Yelp and immediately get someone say , Hey, this is fake. And they say, no problem. We’ll take care of it.

No , of course never. I had

To , I had to call and almost pretend like I was interested in purchasing ads. And even that didn’t get me very far. Yeah . So , um , hard

Justin: 

Hard To get ahold of a human at a lot of these companies. Oh,

Curtis:  

It was, it was exceptionally difficult. And then it was just a dead end. Uh, okay. Well you need to log in and then you need to flag it. Okay. They did that like three months ago. Okay. Well then I guess that’s it then I’m like, but it’s fake. Oh, well, you know , uh, um , they , you gotta listen to the administrators . Oh, okay. So I was like, wow. Okay. So anyway, I figured out, you know , how to get the case number and I’m like, okay, well I have a case number now I’m going to resubmit it. They’re like, no, no, no, no. I thought about it. I was like $32,000. This would take me two years to earn at my current job saving what I was currently saving.

Speaker 1: 

Yeah. And I think, I think just take a moment and put this in context. You mentioned it before. What is this worth to the doctor to get rid of? Right. He’s losing a $150,000 in a week. You compound that over a year or two years. I mean, this guy it’s literally worth millions of dollars over the long haul, probably when there’s a fake review like that, for that, that level of a , of a , of a doctor. I ,

I believe that I do believe it was definitely in the seven figures that he, you know, over the years he would have lost out on. Um, yeah. But , uh, I should have charged him more. No , I’m just kidding. Uh, but before we get to that, you know, I was still failing, like falling out my head, like running against walls. I couldn’t get anywhere. Uh, I had $800 in my bank account at the time I spent 400 of them, 400 bucks on plane tickets to San Francisco. Uh, cause I knew if this review was really fake, there had to be something you could do about it. So I started staking out the company. I just approached employees as they walked in and out of the building, I was like, Hey, do you work at this company? No. Okay. Oh , do you do okay. I need help. And they’d be like, do you want like what money? And I’m like, I’m kinda , well-dressed at least I thought I was like, I don’t need money. I have a doctor in LA and I need your help. Like, I, they have a bad review. I need to remove, I approached stranger after stranger for days. Uh , I met hundreds of people, really nice people, but most of them couldn’t help me. Uh , finally after three days I met a nice , uh , nice young girl who , uh , was like, wait, let

Justin: 

Me hang on. Let’s go back for one second here

Curtis: 

After three days. Yeah . So you hung

Jusitn: 

Out at this place for three days straight. Yeah. Which is certainly persistence, which is definitely another topic that comes up a lot. Like when you’re at the end of the first day, I mean, how , how many people did you probably catch on the way in and out of this, this building?

Oh man. I was, I mean, I didn’t like time myself, but it was one after the next one . So just rejection

Justin: 

After rejection after rejection. So at the end of that day, what made you say, you know what, I’m going to do this all over again tomorrow?

Curtis:  

Cause I could tell that some of them knew what to do, but they were like, they didn’t want to tell me, you know, I knew that like, by the way that I asked and like the, the, like the need, like I was desperate, I could tell that some of them like, they’re like, I, I know like what to do. I just don’t have time right now. Or I’m just not going to help you. Like, I, I could tell by the way, some people reacted that they knew that there was a solution. So there was like a little

Justin:

Glimmer of hope there. That was the inspiration to wake up and put yourself through this for a second day. But then at the end of the second day, you say, do it one more time and do it a third day. Oh, there was no way

Curtis: 

I was going home. I was desperate. I was determined. I, I knew that. I knew that there was a way. Um, okay ,

Speaker 1: 

Awesome. Absolutely .

Curtis:  

I was gonna , I, I had , uh , uh , I knew that I was either gonna , you know, have to call my mom again and ask her to wire me a little bit of money so I can fly. But , um, but no, fortunately it only took three days and I PR I probably met a few hundred people. Wow. In that process , uh , it took me hundreds and hundreds of feet of rejections. Right. Uh , finally I met someone who actually was like a ho , like, okay, you know, a little bit reluctant. And we walked to the Starbucks down the street and we , she sat down and spent 20 minutes with me. I had my pen and paper. I was literally just copying down the steps that I needed to do. And , uh, uh , that afternoon I got to my laptop at the hostel. I did it. I submitted it. And , uh, for about 48, 72 hours later, I had a check for 32 grand. Wow. And , uh, a new outlook on , on life. You know, I had no idea that it would, it would have been successful. I had no idea that, you know , um, that this was going to be the outcome, but I knew that if it was like, I just made a ton of money. Like for me, that was like, that was it. Yeah . I’ve never been , never touched that kind of money before, ever in my life. Never, not even close.

Justin:

Now I got to ask that you pay off the student loan or you’re like buy a car or something.

Curtis: 

Awesome . I’ve paid off some of it. Okay .

Justin:

Yeah , yeah .

Curtis: 

That doctor, what was on the board of director for the physician network , uh , for the entire med , for the entire medical center. And so that month he sent me up with his CPA, you know, with a bookkeeper and stuff. And he told me how much I should charge, you know , uh , for each individual doctor. And you referred me to about 700 doctors. Wow , wow.

Justin:

Yeah. Yeah. Talk about a referral. Most people

Justin:: 

Would be happy if they got one referral from a class that’s 700. Wow.

Curtis: 

So he literally just took me to the marketing director of the entire medical center and was like, look , um, here’s how much he charges, sign up. All the doctors, all I chatted with the entire board, they’re all good to go. And then I eventually I stopped charging the doctors directly and I just charged the medical center and it was much easier when we were able to do that. Yeah , yeah. I can imagine. Yeah. But, and, and they knew who I was like, I , I, we used to work there, you know, I’m not like a total stranger that they’re used to seeing me in scrubs. And , um, I was in like a nice colored shirt and stuff, but , uh, it was, it was

Justin:

Real quick too , to talk about the transition a little bit. I, you get this check for 30 grand. Do you walk into work the next day and say, I quit. I’m out of here. I’m doing my own thing. Uh, at what point did you decide, like I’m all in on this, I’m going to quit my job. I’m all in.

Uh, as soon as , uh, the doctors started referring me clients, like other, other doctors that at the hospital, I was like, wait a second. Like, I’m going to be making how much, like what they’re like question mark . Like, cause he, he set up a monthly subscription model for me and how much I should charge doctors each month. And by the time I got to 30 or 40 doctors, I was making way more than, you know, my $10 an hour salary at the hospital. And uh, I was like, okay, well , um, yeah, I I’m, I’m going to do this. And what’s funny is my mom’s a nurse. My brother’s a nurse, my sister’s a nurse. And they’re looking at me like, Curtis, like, what are you, what are you doing? I’m like, oh, I , I helped doctors remove illegitimate reviews on the internet. And they’re like, what? Like, you’re not gonna , you’re not gonna work in nursing. And I was like, no, no, I’m going to help them remove stuff off the internet. And I was like, oh, that doesn’t make any sense. And I’m like, well, don’t worry. Cause I’m still gonna work at the same hospital for the same hospital, just as a , as an independent party, like as a independent contractor. Right . Um, you , uh, cause that , that , uh , the very beginning, that’s what I did. I set up my own reputation practice and I did all of this manually every day. I was checking all my doctors. One physician network turned into two, turned into three, you turned into four. And before I knew it, I was really busy. Right. Yeah . I started, I started hiring and I delegated and I taught people how to do what I do. And one or two of them like took off and after I trained them how to do this and they started their own thing and wow . And now it kind of felt like stabbed in the back a little bit, you know, but at the end of the day, like I wished them well , um , you

Know , it always seems like the , uh , conversation I have a lot is that the, the secrets aren’t really usually that secret and a lot of things , uh , you know , if I were to tell you exactly what was in Kentucky fried chickens , chicken recipe, right. It doesn’t mean that tomorrow you’re going to open up a business and be competing head-on with Kentucky fried chicken, because there’s so much more involved as, you know, running a business, the, the hiring, the scaling , uh, just the overhead, the decisions, the thousands of decisions every day that have to be made. Uh, and that’s, I think where a lot of people get hung up, not on the actual, you know, the, the actual core work of like, oh, this is the concept. Like, yeah, I can start a business to get rid of fake reviews, but you know, there’s a lot, lot more involved than that.

Justin:

Yeah. So how, how did you , uh, you,

You gave me a test drive of this software. I mean, it looked absolutely awesome. Uh, there , there was a lot of , uh, you know, basically fully automated AI and stuff. So how did you scale this from something that you were doing manually by hand with a team of people? And I mean, with a nursing background, how were you able to develop like an AI solution to this problem? That’s so, so, you know, like this , this, this self platform that people can just go on and click. Yep . That’s fake. That’s fake and it’s just does its thing. Yeah.

Curtis: 

Yeah. I , uh, at one point I wasn’t like losing sleep, but I kept, you know, years and years ago, I kept hearing these like Ted talks with Elon Musk and all these other, you know, all these other guys talking about AI and how it’s going to take our jobs. Right. And how everyone’s going to be out of a job because of AI. I’m going , I’m like, well, Hmm . Can AI do what I do? Can AI look at reviews and be like that? One’s no good. I was like, crap. I think you can. But if anyone’s going to replace me, it’s going to be me. So I went back to school. I , uh, I decided to , um, go back to school for computer science, to specialize in AI and machine learning at MIT. Wow. All right .

Justin:

And you , did you have any tech background? I mean, I know you had, you were in nursing, but you like nothing. So you were going in there. Yep . I’m fresh. I don’t know nothing about this. Tell me everything I can learn about AI and machine learning.

Curtis: 

That’s right. That’s exactly right. I , um, I ended up getting really good at developing scripts to collect massive amounts data along the way I started learning how machine learning works. That that’s how objection co was born. So at first it was the consulting practice, learning how to actually do things manually and submit these letters to the administrators, get the reviews removed. Yeah. Very time consuming process I’d imagine. Right. Oh yeah, absolutely. Not only that, but you have to read like actually reading the reviews took the most amount of time because after you read it, you’re like, okay, which rule does this maybe violate? Right. Which one? Which one can I kind of lean in on and try and get these reviews?

Yeah . You need to think about it . So in this, in this subscription model you had, you’re proactively searching for these. It’s not like the doctors calling and saying, Hey, I got one take care of it. Right. Wow. Yeah. That’s a lot of work. That’s a lot. Yeah. Yeah . So , uh,

Curtis: 

I , I had to train a computer server to be able to read reviews the way that I do. I had to train it to look for various reasons why reviews can be disputed in the first place. And then if it can be disputed , um, you know, to set it up so that , uh, another computer server can actually do the disputing to do the fulfillment because, you know, I was spending a lot of time typing out these emails, typing out these flags, these disputes on various review sites, trying to explain to you the administrators, why this review, it violates this, this, this, and that. Right. So , um, yeah, we ended up finding a way to automate the entire process from identifying the fake review to actually disputing the fake review , uh, so that no human has to be involved other than the administrators who are , um, you know, doing the, pushing the remove button or the, you know, the not remove button, which sucks. But , uh, but yeah, no , it’s, it’s, it’s entirely automated. And that way , uh, our software can focus on fulfillment and we get to focus on enhancing the software and F and growing the company , uh, working on our partnerships, integrating into various other applications, you know, like a Yext and Zapier, for example. Okay.

Justin:

Wow, great. Very, very cool stuff. So once someone signs on , uh , what , what are their certain thresholds to the clients that you’re taking on? Uh , is it a service that’s available to just about anybody? Are you looking for , uh , you know, lawyers or doctors with, with thousands of reviews, if someone had 50 reviews and one was fake and they sign on, or how does that, how does that model work now as you move forward?

Curtis: 

You know, in my opinion, our service is worth it for any business who just wants to have the best online reputation possible. Um, you know, at the price point, you can’t really beat that. Like you can’t really be , um, you know, the review removal consulting , uh, at the end of the day, there are companies out there and lots of other consultants out there , um , who will charge, you know, up to, you know , anywhere from a thousand to $1,500 per review removed. That’s like the standard pricing for review and today’s in today’s marketplace. Yeah. And you won’t find a shortage of them. There’s plenty of them out there, but our software does their work at us at like the software cost . Right. So you don’t have to pay for a consultant. You don’t have to pay for that, that manual costs. Right. And , um, you know, for, for hotels, for restaurants, it’s a total no-brainer because they get thousands of reviews. Right . Right. But even, even for smaller practices though, where your reputation’s really important doctors, lawyers, contractors, I w that’s, that’s really been our bread and butter because reviews are so important to them. Each review for them is it impacts their daily sales, you know , their weekly sales

Justin: 

Critical. And I’ll , I’ll reiterate something from that, that first episode that I referenced earlier. Uh, you know, when we, when we talk about, when I talk, like my big preaching thing is , uh , I always preach that that service , uh , should be considered a marketing expense. So if you have to do something for a customer to keep them happy, whether it’s take a return , uh , in exchange, maybe you have to ship them apart. And there’s some expense involved , uh, that I always feel like should really go into the marketing budget because you, you are trying to create a customer experience when a customer sees a fake review and it’s impacting their decision as to whether or not you’re trustworthy. The value for getting that removed is enormous. And I say this on, even on the good side, I say to myself, like, what would you pay to make a bad review, go away? And like you said, most people would say, oh, I I’d pay a thousand dollars. I pay 1500, I’d pay $30,000 to get that bad review to go away. Uh , yet if you take someone else and you say, Hey , uh , you know, this customer is really upset. Uh, you know, we got to do something it’s gonna probably cost us like 50 bucks. And you hear , yeah, no, no way, no way. We’re not going to spend 50 bucks to keep this guy happy. And it’s like, well, wait a second, you’re going to spend 1500 to get the bad review taken down. Why not just a piece , this customer, we lose the 50 bucks, but we, now we have a happy customer. We have a good review. And , uh , you know, I would look at it as, Hey, you just saved $1,500 by not having that person leave a bad review or worse yet a competitor leaving a fake review.

Curtis: 

Absolutely. Absolutely. You know, I , I agree with you and, you know, depending on the customer’s expectations, they, you know, after fulfillment, it can be all over the place. If for some reason like a miscommunication happened, it’s always good to defer like the customers . Right. Do whatever you can to provide that secondary experience, free part free, whatever, roll out that red carpet and get them to update their review or get them to really love you again, because yeah, if you look at like the lifetime value too , of these customers, for some businesses, the lifetime value alone is going to more than make up for whatever 50 bucks you, you had to do to, to get them back. So, yeah. I , I, I couldn’t agree with that more now, when it comes to like untruthful customers, customers who leverage reviews to manipulate the business. Yeah . Sometimes you get these crazy consumers who are like, you know what? I got this, I got the service, but I don’t want to pay for it. Right. And I’m going to write you a bad review. And if you don’t refund me, I’m going to leave it there. And I’m going to get my friend to write you one next week. And the week after that, it’s scary back . It’s scary. It happens every single day. I talk to business owners almost every single day about this. They’ll , they’ll find us online. And they’ll say, you know, Curtis , uh, I don’t know what to do because they don’t say in the review, they kind of say it in this email. And I’m like, great. Send me that email. Okay, perfect. That’s all we need. Like, and we’ll, we’ll take that email and we’ll, we’ll, we’ll send it over to the administrators, but , um, you know, it happens, happens all the time. We call it friendly fraud because, you know, it’s , it’s , uh , it’s like, you know who they are and they’re frauding you.

Justin:

Yeah. Which is really, really horrendous. I mean, it , it is, you said it it’s fraud. I mean, that’s flat out fraud when you, if you have a competitor , uh, who is, who is leaving false information or slandering your business online , uh, it does have a serious financial impact for a lot of businesses. Uh, and yeah, you, you said it right. It is flat out fraud.

Curtis: 

Yeah. When it’s a competitor , uh , sometimes when we’re lucky we can identify them based on their name or other, we call them little data footprints. Um, and , uh, we, you know, we like do reverse image searches and other fun, little things to try and figure out who this person is. Um, we have almost like 300 different data points that we can try and correlate to a local competitor.

Justin: 

Okay . Yeah. Yeah. And ,

Curtis: 

Uh, once, you know , once we can make the correlation, like, yes, we know who this is, then we can , uh, not only, you know, do we encourage the business owner to message them privately that the competitor and say, Hey, like we know, it’s you please like , please stop. Right? Yeah . Just, just knock it off. Like, we’re not gonna , I’m not going to Sue you and nothing crazy, just we know it’s you just please stop. Right. And then to Google or to whatever administrator, Hey, like, here’s how we figured out it was them. Please remove all of these fictitious reviews. And normally they’re pretty expedient about it. And , um, sometimes we’ve even seen them issue consumer warnings on the competitors or competitors who , who participate in those activities.

Justin:

You know , that’s , uh , you mentioned the fake reviews and I know I’ve seen , uh, uh, there there’s a lot of unscrupulous activities that revolve around reviews. I’ve seen Facebook groups where like Chinese manufacturers are literally just bribing anyone, buy it, leave a five-star review. Uh, and I think it’s, it’s, it’s making reviews difficult to trust to begin with because especially what I’ve seen, I think to myself, I have , for all, I know, half these reviews are fake. Even the good five-star reviews are fake, but I do always mention, like you said, it is, it is fraud and, you know, big companies like Amazon and Google, they do look out for these things and they do track them. And ultimately if you’re a reputable, honest business, but now you start to try to go out and get these fake positive reviews and an attempt to bury out any bad reviews you might’ve had. There’s a good chance. It’s just going to blow up in your face and you’re going to just, you’re going to get kicked off the platform. And now if you’re selling on Amazon, you’re not going to sell on Amazon. It could be really, really expensive mistake to try to buy, you know , fake reviews positive. Oh, it’s a terrible

Curtis:  

Idea. Not only that, but we’re actually about to release a product for consumers that will help them identify fake reviews. You awesome.

Justin:

Yeah. We’re , we’re really

Curtis: 

Excited about it. And , uh , not only that, but , uh , it’s like not just our, our technology, but others are starting to catch on and they’re gonna, they’re gonna document it. And , um, you know, I had a really interesting chat with , uh, the director of consumer protection at the federal trade commission about

Justin:

Two months ago. Okay. Yeah. Yeah.

Curtis: 

We were , we were, we were talking about , uh, an early engagement with , uh, with our software. We were hoping to be like the traffic light technology for cars, you know, how are those traffic? They, they, they record cars going through red lights, like doing traffic violations. We were hoping to be the , um, online review violation, traffic recorder , so to speak exactly. Then sending the fake review data directly to them. That

Would be really awesome. That would be really because , you know, people do really rely on them and it’s important. It’s important that there’s, there’s some honesty behind it and that we can be confident that what we’re seeing is , is, is real. So listen, I would love to talk about this all day because it’s a subject that I really am passionate about. Uh, but I do as we come to a close here, we’re running out of time. Uh, there are a couple of questions I always ask everybody. Uh, first question of course, is what is the biggest mistake you’ve made in business that you have then learned from? And it’s become a great learning opportunity.

Curtis: 

Me personally, not coming from a business background. I made a big mistake by not paying my taxes on time, which is kind of embarrassing to admit, but I just wasn’t like, I didn’t know how to manage large amounts of money. Right. And , uh, I , I moved past it now and now, you know, I’m a whole lot better at it, but in the very beginning, it can be really easy to lose , uh, to lose track of your bookkeeping and to get behind on your taxes. You’re gonna pay big penalties. I paid thousands of dollars in penalties and my hope, I hope if you’re listening to this, if near, behind, just , just take care of it, like to get, get it handled, spend what you need to spend , uh , to get on top of it, because it can be easy to let it go and fall behind. So, yeah , that was probably my biggest mistake. Nobody , nobody likes that call from the IRS. No , can never be good.

Yeah . Yeah.

The other question always ask everyone is what is the best piece of advice you’ve ever gotten? It

Curtis: 

Definitely would be , uh , advice from my stepdad . What he said is , uh , never focus. Like if you, if you have, like, you only have so much time, right? Focus on your existing customers first before focusing on new customers or client acquisition. And he told me it’s easy to fall into the trap of wanting to go out and get more and more customers because you’re going to make more and more money, but he’s like, that’s , that’s the wrong thinking. The right thinking is doing a better job, taking care of your existing customers and growing your business slowly.

Justin:

I love this

Because I literally preached that in every single episode. And you just did it for me. So thank you for that. That’s awesome. Absolutely. Awesome. Hey Curtis, how can people get in touch with you?

Curtis: 

Oh, LinkedIn. I’m on I’m on LinkedIn every day . Be happy to connect with anyone to start a conversation about fake reviews or, or do a compliment complimentary analysis and scans. We have all those , all the fun tools. Very cool. And

Justin:

Then of course your , your website is objection.co, right? Yeah . So you can definitely check out Curtis’s product there at the website. Uh , you can hit him up on LinkedIn. And of course I will put all this in the show notes for this episode. Uh , and it will also of course, be on the website, marketing and service.com uh, with that Curtis, thank you so much for being with us today. I super, super appreciate it. I think you’ve got a great, great thing going on and I wish you the best of luck moving forward with this.

Curtis: 

Thanks Justin. It was a pleasure being on your show today.

Speaker 1: 

Thank you so much. If you enjoyed today’s episode, please, please, please hit that subscribe or follow button. Your support is what keeps this show going, marketing and service.com. If you want to shoot me a note or you want to have a discussion, you can hit me up. justin at marketingandservice.com. You can also find me on facebook @ marketingandservice.com podcast. Facebook page. Look forward to seeing you until next time. Have a great day.